Quitting programming to move to pursue a media/marketing career.

[therationalmale]

Hi there,

It's been four months since I am working as a mobile app developer aka software programming. And I think i've just reached the stage where i'm pretty sure it's not for me, i'm just more interested in something along the lines of media/marketing or i'd say some industry which is more people oriented rather than working on a computer writing software. I have a bachelor's degree in computer engineering and now I'm planning to quit the job and move into some marketing/media firm. What is the best way to go about it?

Some ideas I have from talking to people I know are:
-client servicing
-production runner or just production
-PR
-account handling (i.e. handling a client account at a firm, not accounts as in commerce)

It would be a great help if people here could explain a bit more about these occupations I've mentioned above.

Also from talking to people it seems that these roles mostly value soft skills a lot more than any specific skillset. I'm pretty confident about delivering on the soft skills, but what other aspects should I be most working on?

All and any suggestions would help greatly.
Thanks.

[Ranganathan Karuvelil]

Hi,

The media industry today is thriving and flourishing./since you want to change your career, you can start working for a while and gain practical exposure and pursue pdgm/masters/mba later on.

[therationalmale]

Thanks a lot for this reply.

I want some more ideas on the positions I've mentioned and what will be the difficulty level getting a job?

What sort of interview shooul I expect and will the fact that I'm quitting a field I have a degree in within just 4 months of working in it look very bad to the HR?

[mitulpatel57]

It requires great analytical and logical skills to be software developer. In Media and Advertising field what matters is your communication PR is a good choice. You should be good enough to convince people and widen your network. Practical experience has more importance as compared to your academic skills.

[moneymorkel]

To get into client servicing Planning Department you need to be a:
• MBA from a reputed institute
• Post Graduation in Advertising or communication with specialisation in Account Planning/Client Servicing
• Graduate or postgraduates in Liberal Arts or any subject
• Experienced marketing professional with experience in product Management or Marketing Management
• Experienced Marketing/Business Consultants